Expert Services in Customer & Marketing Management


  • Entry of traditional carbonated soft drink producer into new emerging water and juice markets.
  • Entry of traditional premium carbonated soft drink producer into B-brand market and implementation of multiple pricing strategy.
  • Opening mass market retail business (credit cards, loans, investment, accounts) for a corporate bank, expansion from single into a multichannel model. Launching new branches and improving internet banking.
  • Leading the entry of residential mobile operator to small business, SME, corporate and public sectors. Managing a change from mobile only to total telco operator for Enterprise segments (fixed lines, mobile voice and data, internet).
  • The first Czech and the first Hungarian pilots to Formula 1. Managing the project on behalf of the main sponsor and Formula 3000 team.